Answering and Calling Web Leads
The internet is a convenient and fantastic medium for generating new business, but a majority of sales leads that are generated mainly through online marketing are often closed offline in a more conventional sales process. The growth of the internet and digital marketing technologies in the last two decades has been a great boon to… Read More
The Importance of Medical CRM and Training Employees
Buying a medical customer relationship management (CRM) software such as MDprospects does not absolve you from training your employees. In fact, it takes time to see results. It is imperative to understand that the existence of a CRM system doesn’t automatically grant you the expertise to use all of its features. According to the Harvard… Read More
5 Best Practices for Effective Lead Management
Generating leads and patients is the only way your practice will thrive in a competitive market. And if you’re having a hard time tracking leads, seeing where they’re coming from, or if they’re converting into patients, then you’re probably not practicing good lead management. In order to drive returning patients and revenue, you need effective… Read More
Is Nurturing Your Leads Your Weakest Link?
When a prospective patient fills out a contact form or calls your practice to schedule a consultation, they’re still learning about your services, team, and overall reputation. They are doing their research so they can make the best healthcare decision for themselves. How can you get them to stay active in your sales funnel? Through… Read More
Don’t Lose Your Lead to the Competition
If you run a medical practice, especially one with elective procedures, you know the importance of capturing leads, nurturing them while they are in the decision-making process, and retaining them as patients post-treatment. You spend marketing dollars to generate leads, but are you prepared to qualify those leads once they start coming in? Are you… Read More
Should You Email to a Rented or Bought List?
The end of the year is near and many practices are looking to send one last special offer or reminder for leads to book their procedure for 2017. This means there is the hunt for an email list to send to, which is when that conveniently timed email falls into your lap offering to sell… Read More
How Appointment Scheduling Helps the Consumer and Your Practice
In today’s world, the consumer has become more attuned to an experience in the retail and medical sector rather than just going to a business for a select service. Moreover, people want this experience to happen on their time. They want to be in control in some fashion. That is where the appointment feature in… Read More
How Real-Time Reporting Can Benefit Your Practice
Real-time reports can help break down everything from your conversion rates to phone tracking. Why can reports help your practice? Real-time reporting tracks how each lead comes into your practice and shows the success of each event or campaign within your MDprospects. After a few months, you will have a better understanding of your ROI,… Read More
Why Sending Birthday Emails is so Important
Birthday emails are an excellent way to re-engage your patients with your practice. Reminding your patients just how special they are to your practice will strengthen your practice’s relationship with the customer. Why should you send Birthday Emails? Birthday emails have a higher transaction rate, higher revenue per email, and high unique click rates than… Read More
Simple Rules for Effective Email Campaigns
Email blasts are an excellent way to communicate with your leads and existing patients/clients. It’s no surprise that – probably because of the prevalence of smartphones – email has become the most preferred method of communication for consumers in America[1]. It’s more convenient than ever to read an email immediately. An email blast is a… Read More
