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Healthcare marketing is an effective way of getting new patients through your front door. But for any campaign to be Read more
Marketing premium services using traditional and new media is no easy task. While you may gain leads from conventional channels Read more
HR is always looking for ways to create a great workplace, including allowing employees to bring their furry friends to Read more
Every successful practice depends on leads. For your practice to thrive, you need to convert leads to patients, and that Read more
Customer relationship management software is a powerful management tool. It’s where your team turns for all their patient information needs. Read more
Emails are the ultimate way to engage ODs – almost everyone uses email today. And the moment you hit send, Read more
For most patients, flexible and convenient access to care is a priority when choosing a healthcare provider, and that means Read more
Patient liaisons are an essential part of your comprehensive marketing strategy. They promote your treatments, unique services, and practice. A Read more
Are you spending a lot of money and time generating leads but not nearly enough on following up? This kind Read more
Communication is key in delivering high-quality care and growing your practice. Effective communication distinguishes your practice from the competition. It Read more
Picture this: A patient arranged a visit for a comprehensive eye exam. On the appointment day, the patient learns there Read more
In the midst of the ongoing pandemic, about 40 percent of Americans are still hesitant about going to the physician Read more
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