Here’s the Proof Your Practice Needs That Drip Campaigns Do Work

Posted on November 15, 2021 in General

Imagine being able to automatically send impactful emails that nurture leads into patients and consistently drive conversions. Your practice can achieve this with drip campaigns. Automated drip campaigns are a series of pre-written marketing emails which are sent out on a schedule. A drip campaign uses a targeted list and specific content customized to the…

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Holiday Retargeting

Posted on November 24, 2020 in General

The Importance of Sending Email Blasts During the Holidays It’s that time of the year yet again. The holidays are upon us. What does it mean for you? It means your practice has a chance for retargeting leads by sending holiday email blasts. That said, it’s critical not to forget your existing patients. Besides, better…

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Retargeting Leads

Strengthening Your Relationship with Patients Using Timely Emails

Posted on December 9, 2019 in General

Strengthening Your Relationship with Patients Using Timely Emails It was always the same scenario when it came to the patient, satisfaction level, and physician-patient relationship. People chose a family doctor and referred him/her to everyone. Even when faced with unsatisfied experience, they would keep going back to the same clinic, to the same doctor.  It…

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email marketing, lead management, medical CRM

Best Practices for Sending and Formatting Emails

Posted on November 19, 2019 in General

More than half of the world’s population owns email addresses and checks emails twice a day. The world’s usage of emails is only expected to increase to 4.3 billion by 2023. There are a variety of reasons for the usage of emailing services in the medical and healthcare industry, all with lowering costs and expanding…

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Medical Practice Email Marketing

Should You Email to a Rented or Bought List?

Posted on December 20, 2017 in General

The end of the year is near and many practices are looking to send one last special offer or reminder for leads to book their procedure for 2017. This means there is the hunt for an email list to send to, which is when that conveniently timed email falls into your lap offering to sell…

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Why Sending Birthday Emails is so Important

Posted on April 11, 2017 in General

Birthday emails are an excellent way to re-engage your patients with your practice. Reminding your patients just how special they are to your practice will strengthen your practice’s relationship with the customer. Why should you send Birthday Emails? Birthday emails have a higher transaction rate, higher revenue per email, and high unique click rates than…

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Simple Rules for Effective Email Campaigns

Posted on February 20, 2017 in General

Email blasts are an excellent way to communicate with your leads and existing patients/clients. It’s no surprise that – probably because of the prevalence of smartphones – email has become the most preferred method of communication for consumers in America[1]. It’s more convenient than ever to read an email immediately. An email blast is a…

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