Navigating the Call: In-House vs. Outsourced Customer Experience in Healthcare

Posted on September 12, 2024 in MDprospects

In healthcare, where patient communication directly impacts satisfaction and conversions, deciding whether to manage calls in-house or outsource them is crucial. As practices strive to enhance patient experiences, the ability to connect with leads quickly can be the difference between gaining a new patient or losing one. This article explores the pros and cons of…

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Why Sending Birthday Emails is so Important

Posted on April 11, 2017 in General

Birthday emails are an excellent way to re-engage your patients with your practice. Reminding your patients just how special they are to your practice will strengthen your practice’s relationship with the customer. Why should you send Birthday Emails? Birthday emails have a higher transaction rate, higher revenue per email, and high unique click rates than…

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Simple Rules for Effective Email Campaigns

Posted on February 20, 2017 in General

Email blasts are an excellent way to communicate with your leads and existing patients/clients. It’s no surprise that – probably because of the prevalence of smartphones – email has become the most preferred method of communication for consumers in America[1]. It’s more convenient than ever to read an email immediately. An email blast is a…

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Keeping Your Cold Leads Warm This Winter

Posted on February 8, 2016 in General

At MDprospects, we often get the chance to help our clients with their marketing campaigns, specials, and events. We can help them identify the leads who have shown interest but are noncommittal, make a successful send list for practices who want to send an email blast, and even design those emails, whether they’re about a…

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