Is Nurturing Your Leads Your Weakest Link?
When a prospective patient fills out a contact form or calls your practice to schedule a consultation, they’re still learning about your services, team, and overall reputation. They are doing their research so they can make the best healthcare decision for themselves. How can you get them to stay active in your sales funnel? Through… Read More
What Would You Do with Hundreds of Leads Who Aren’t Converting: A Case Study
I’d like to tell you about a client of ours and how they identified and solved a problem. This client had been running a Facebook ad for a few months. With their MDprospects, they were able to see exactly how many LASIK leads were filling out the Request a Consultation form that was specific to… Read More
Why Do Nurtured Leads Make 47% Larger Purchases?
A statistic we see cited again and again in articles about lead management is from The Annuitas Group that nurtured leads make 47% larger purchases than non-nurtured leads. Lead nurturing, as you may know, is the process of letting your potential customer get to know you, your service, and your business – you are fostering… Read More
How Structure Can Free Your Time
How important is it to have a dependable structure to your day? For me it’s very important; it allows me the time needed for a cup of coffee in the morning and to get my toddler in her pajamas in the evening, and most everything in between. Structure doesn’t just give shape to my day,… Read More
