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Don't Lose Your Leads to the Competition

Don't Lose Your Leads to the Competition

Created on: Thursday, May 31, 2018
Author: Patrice Seltzer

If you run a medical practice, especially one with elective procedures, you know the importance of capturing leads, nurturing them while they are in the decision making process, and retaining them as patients post-treatment. You spend marketing dollars to generate leads, but are you prepared to ...

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Should you email to a rented or bought list?

Should you email to a rented or bought list?

Created on: Wednesday, December 20, 2017
Author: Michelle Pelletier

The end of the year is near and many practices are looking to send one last special offer or reminder for leads to book their procedure for 2017. This means there is the hunt for an email list to send to, which is when that conveniently timed email falls into your lap offering to sell you a list ...

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How Appointment Scheduling Helps both the Consumer and your Practice

How Appointment Scheduling Helps both the Consumer and your Practice

Created on: Tuesday, September 19, 2017
Author: MDprospects

Appointment Scheduling for your Practice In today's world, the consumer has become more attuned to an experience in the retail and medical sector rather than just going to a business for a select service. Moreover, people want this experience to happen on their time. They ...

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How Real-Time Reporting can benefit your Practice

How Real-Time Reporting can benefit your Practice

Created on: Friday, September 08, 2017
Author: MDprospects

Real-time reports can help break down everything from your conversion rates to phone tracking. Why can reports help your practice? Real-time reporting tracks how each lead comes into your practice and shows the success of each event or cam...

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Why sending Birthday Emails is so important

Why sending Birthday Emails is so important

Created on: Tuesday, April 11, 2017
Author: MDprospects

Birthday emails are an excellent way to re-engage your patients with your practice. Reminding your patients just how special they are to your practice will strengthen your practice's relationship with the customer. Why should you send Birthday Emails? Birthday emails have a higher trans...

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Simple Rules for Effective Email Campaigns

Simple Rules for Effective Email Campaigns

Created on: Monday, February 20, 2017
Author: Jackie Lovell

We decide if an email is worth our time within 3 seconds, so use these tips to make a great - and quick! - impression with your next email campaign.

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Keeping Your Cold Leads Warm This Winter

Keeping Your Cold Leads Warm This Winter

Created on: Wednesday, February 08, 2017
Author: MDprospects

We're in a position to see a lot of creative ways our clients have tackled the challenge of keeping leads engaged during the time of year when most people don't want to leave their homes.

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How One Practice Seized the Chance to Spark New Interest with Cold Leads

How One Practice Seized the Chance to Spark New Interest with Cold Leads

Created on: Thursday, October 20, 2016
Author: Jackie Lovell

They saw a conversion rate of about 50% from lead to surgery. That’s remarkable considering that these leads would otherwise have been thought of as lost causes and never touched again.

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What Would You Do with Hundreds of Leads Who Aren’t Converting: A Case Study

What Would You Do with Hundreds of Leads Who Aren’t Converting: A Case Study

Created on: Friday, October 07, 2016
Author: Jackie Lovell

In any given month, more than half their LASIK leads were coming to them from that Facebook form, anywhere from 59%-74%. However, even though their MDprospects can help them follow up with automated emails to these leads and reminders to staff members, almost no one was actually scheduling a consultation.

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A Strategy for Reviews and Reputation

A Strategy for Reviews and Reputation

Created on: Friday, August 26, 2016
Author: Jackie Lovell

Do you have a reputation strategy? When you get a bad review, what do you do? Do you even know about it? Do you get alerted? Staying on top of this could be a fulltime job, but it doesn't need to be. If there's a single thing tying all of Quinlan's points together, it's that it's far better to be proactive in this area than to be reactive.

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How Do You Get People to Write Reviews of Your Practice?

How Do You Get People to Write Reviews of Your Practice?

Created on: Tuesday, August 02, 2016
Author: Jackie Lovell

Who has time to write a review? What if you built the opportunity in to your patient's experience?

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Why Your Response to a Bad Review Matters More Than the Review

Why Your Response to a Bad Review Matters More Than the Review

Created on: Wednesday, July 20, 2016
Author: Jackie Lovell

The start of an insightful conversation with MDidentity's product manager about the opportunity created by a negative review. "If you do nothing with it, people will assume that you're guilty by omission."

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Announcing a New Partnership Between MDprospects and iMedicWare

Announcing a New Partnership Between MDprospects and iMedicWare

Created on: Thursday, June 30, 2016
Author: MDprospects

MDprospects is pleased to announce its planned 2016 integration process with iMedicWare, marking the start of a partnership that will benefit ophthalmology practices. MDprospects, a lead management software built for ophthalmologists, and iMedicWare, a provider of electronic medical records (EMR...

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Why Do Nurtured Leads Make 47% Larger Purchases?

Why Do Nurtured Leads Make 47% Larger Purchases?

Created on: Wednesday, June 15, 2016
Author: Jackie Lovell

A statistic we see cited again and again in articles about lead management is from The Annuitas Group that nurtured leads make 47% larger purchases than non-nurtured leads. Lead nurturing, as you may know, is the process of letting your potential customer get to know you, your service, and you...

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How Structure Can Free Your Time

How Structure Can Free Your Time

Created on: Thursday, May 19, 2016
Author: Jackie Lovell

MDprospects' automated task reminder function, ensuring that the right jobs are coming back to your view at the right intervals, is so beneficial to planning your workflow, keeping your view uncluttered and keeping you on top of everything

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A tool that organizes information keeps tracking lead conversion simple.

A tool that organizes information keeps tracking lead conversion simple.

Created on: Monday, April 04, 2016
Author: Jackie Lovell

An uncluttered view lets you see just what's relevant, and that makes for a more efficient workflow.

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The Conversation You Have With Cold Leads Starts Long Before You Pick Up the Phone to Call

The Conversation You Have With Cold Leads Starts Long Before You Pick Up the Phone to Call

Created on: Tuesday, March 08, 2016
Author: Jackie Lovell

As your leads take time with their decision, it's in their interest - and yours - to let them be as informed as you can make them.

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Before you send that email, don't be \

Before you send that email, don't be "that guy"

Created on: Tuesday, December 01, 2015
Author: Jackie Lovell

In the spirit of decent people not wanting to be that guy, we want to tell you about spam. Our email blast system is a terrific tool to build relationships with leads and keep in touch with patients post-treatment. But relationships can be greatly damaged when receiving an unwanted email campaign leaves a bad taste in a recipient's mouth.

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The Lead Engagement Process

Created on: Friday, February 20, 2015

According to Gartner Research, companies that automate lead management see a 10% or greater increase in revenue in 6-9 months.

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The Power of Reviews

The Power of Reviews

Created on: Wednesday, January 14, 2015
Author: MDprospects

Everyone knows that in today's media-driven society what customers have to say about your business is important, but exactly how important is it?

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