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How One Practice Seized the Chance to Spark New Interest with Cold Leads

How One Practice Seized the Chance to Spark New Interest with Cold Leads

Created on: Thursday, October 20, 2016
Author: Jackie Lovell

They saw a conversion rate of about 50% from lead to surgery. That’s remarkable considering that these leads would otherwise have been thought of as lost causes and never touched again.

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What Would You Do with Hundreds of Leads Who Aren’t Converting: A Case Study

What Would You Do with Hundreds of Leads Who Aren’t Converting: A Case Study

Created on: Friday, October 07, 2016
Author: Jackie Lovell

In any given month, more than half their LASIK leads were coming to them from that Facebook form, anywhere from 59%-74%. However, even though their MDprospects can help them follow up with automated emails to these leads and reminders to staff members, almost no one was actually scheduling a consultation.

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A Strategy for Reviews and Reputation

A Strategy for Reviews and Reputation

Created on: Friday, August 26, 2016
Author: Jackie Lovell

Do you have a reputation strategy? When you get a bad review, what do you do? Do you even know about it? Do you get alerted? Staying on top of this could be a fulltime job, but it doesn't need to be. If there's a single thing tying all of Quinlan's points together, it's that it's far better to be proactive in this area than to be reactive.

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How Do You Get People to Write Reviews of Your Practice?

How Do You Get People to Write Reviews of Your Practice?

Created on: Tuesday, August 02, 2016
Author: Jackie Lovell

Who has time to write a review? What if you built the opportunity in to your patient's experience?

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Why Your Response to a Bad Review Matters More Than the Review

Why Your Response to a Bad Review Matters More Than the Review

Created on: Wednesday, July 20, 2016
Author: Jackie Lovell

The start of an insightful conversation with MDidentity's product manager about the opportunity created by a negative review. "If you do nothing with it, people will assume that you're guilty by omission."

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Announcing a New Partnership Between MDprospects and iMedicWare

Announcing a New Partnership Between MDprospects and iMedicWare

Created on: Thursday, June 30, 2016
Author: MDprospects

MDprospects is pleased to announce its planned 2016 integration process with iMedicWare, marking the start of a partnership that will benefit ophthalmology practices. MDprospects, a lead management software built for ophthalmologists, and iMedicWare, a provider of electronic medical records (EMR...

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Why Do Nurtured Leads Make 47% Larger Purchases?

Why Do Nurtured Leads Make 47% Larger Purchases?

Created on: Wednesday, June 15, 2016
Author: Jackie Lovell

A statistic we see cited again and again in articles about lead management is from The Annuitas Group that nurtured leads make 47% larger purchases than non-nurtured leads. Lead nurturing, as you may know, is the process of letting your potential customer get to know you, your service, and you...

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How Structure Can Free Your Time

How Structure Can Free Your Time

Created on: Thursday, May 19, 2016
Author: Jackie Lovell

MDprospects' automated task reminder function, ensuring that the right jobs are coming back to your view at the right intervals, is so beneficial to planning your workflow, keeping your view uncluttered and keeping you on top of everything

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A tool that organizes information keeps tracking lead conversion simple.

A tool that organizes information keeps tracking lead conversion simple.

Created on: Monday, April 04, 2016
Author: Jackie Lovell

An uncluttered view lets you see just what's relevant, and that makes for a more efficient workflow.

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The Conversation You Have With Cold Leads Starts Long Before You Pick Up the Phone to Call

The Conversation You Have With Cold Leads Starts Long Before You Pick Up the Phone to Call

Created on: Tuesday, March 08, 2016
Author: Jackie Lovell

As your leads take time with their decision, it's in their interest - and yours - to let them be as informed as you can make them.

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